Spar University
Mobile App
Technologies used
The challenge
Winning Over the Student Crowd
SPAR Supermarkets wanted to become the go-to choice for university students in Utrecht during their recreational breaks. With several mini To-Go stores in the area, the opportunity was clear — but so was the challenge: how do you turn a convenience store visit into a habit for a digitally savvy, deal-driven audience? They needed a fresh, modern solution that would cut through the noise and give students a genuine reason to choose SPAR over the competition. Martin, the founder of Appimist Studio was brought in to lead the development of that solution from the ground up.
Our solution
A Smart, Tailored Shopping Companion
Martin worked on developing a custom mobile app that turned casual shoppers into loyal SPAR regulars.
A native Android app built for speed and simplicity:Tailored to SPAR's e-commerce requirements, the app delivers a smooth, intuitive experience. Users can browse dozens of rotating discounts that refresh every few hours, ensuring there's always something new to discover.
Seamless payment integration:Martin integrated Tikkie — one of the Netherlands' most widely used payment platforms — making in-app transactions fast, familiar, and frictionless for Dutch students.
Loyalty program integration:Users can link their existing SPAR loyalty accounts directly within the app, receiving personalized promotions and rewards that make every visit more rewarding.
The results
A Habit-Forming Shopping Experience
50,000+ Downloads: More than 50,000 users have downloaded the app, validating mobile as one of the most effective tools for driving loyalty and repeat visits.
A measurable boost in revenue: The influx of engaged, deal-motivated customers drove sales growth not only in SPAR's To-Go stores but across their larger supermarket locations as well.
Live on the Google Play Store: The app remains publicly available, continuing to attract and retain new users.
Why Choose Apptimist Studio for Digital Retail Solutions?
The SPAR project is a reminder that great digital products are built on expertise, empathy for the user, and an unwavering commitment to quality. Today, Apptimist Studio brings a full team to every project — but that same founding spirit that Martin brought to SPAR drives everything we do.
Ready to transform your retail experience? Book a free consultation today and let's build something your customers will love.
More projects
Services provided
Mobiles App
Software Development
Campus shopping experience
We built a mobile app that makes it effortless for university students to shop at SPAR To-Go stores, unlocking exclusive discounts with every visit.
A loyalty program that drives results
SPAR's in-app fidelity program, offering discounts and free products, proved to be a powerful tool for customer retention and sustained engagement.
Always-fresh offers
Users can browse rotating deals and time-limited promotions that refresh every few hours, keeping the experience dynamic and worth coming back to.
